How a Randburg Plumber Got Swamped With Calls After Fixing His Google Profile
Picture this: A plumber named Johan in Fourways spent years relying on word-of-mouth. Then came 2023, when even his loyal customers started Googling “emergency plumber near me” and finding his competitors instead. He lost half his jobs in six months. Sounds familiar?
I’ve sat across from Johan at a dusty coffee shop near Strydom Park, listening to him say, “I don’t get it. My prices are fair, my work’s solid. Why’s nobody calling?” Turns out, his website hadn’t been updated since 2017, his Google Business profile had wrong hours, and he’d never asked customers to leave reviews.
This is why SalesResults exists. We’re not some flashy agency promising “skyrocketing growth.” We’re your neighbors in Randburg who’ve helped 37 home service businesses (like Johan’s) fix their online messes. Let’s break down how we do it.

Local SEO: Be The First Name People See
Imagine your business popping up first when someone types “electrician in Randburg” – even before Google’s ads. That’s Local SEO magic.
We worked with a Bryanston-based gardener who was invisible online. After optimizing his site for keywords like “lawn maintenance Randburg” and fixing his NAP (Name, Address, Phone), he ranked #1 within 3 months. Now he’s booked weeks in advance.
How it works: We target Randburg neighborhoods like Rivonia, Northcliff, and Ferndale. If you’re a roofer, we’ll make sure locals searching “roof repair near me” hit your site first.

Social Media Marketing: Stop Posting Into The Void
A Sandown bakery once told us they’d post daily on Instagram but got zero engagement. Turns out, they were sharing blurry cupcake pics at 2 AM.
Oops.
Social media’s not about frequency – it’s about timing and relevance. We helped them switch to short videos showing their morning prep routine. Result? 200 new followers in a month and a surge in cake orders.
Our trick: Share real stories. Like the time a Randburg plumber fixed a burst pipe during load-shedding and saved a family’s kitchen. That video got 10k views.

Content Strategy & Blog Writing: Write Stuff People Actually Read
You know those blogs that sound like robot-generated fluff? Yeah, Google hates those too.
We helped a Randburg handyman write guides like “How To Fix A Leaky Tap In 3 Steps” (targeting “plumbing tips Randburg”). Now it ranks on page one, driving free traffic daily.
Pro tip: Ever read a blog explaining how to winterize your Randburg garden? If you’re a landscaper, that’s free leads. We’ll help you write it.

Online Review Management: Get More 5-Star Ratings (Without Begging)
Johan the plumber thought asking for reviews felt “desperate.” Then we showed him how to automate polite requests via SMS after each job.
A month later, he had 18 new Google reviews. His average rating jumped from 3.9 to 4.8.
True story: A Fourways electrician once got a one-star review from a guy who complained about a 10-minute wait. We replied publicly with empathy (“Thanks for the feedback, Mark! We’ll train our team to arrive earlier next time.”). The customer came back to apologize and gave him 5 stars.

Email Marketing Setup & Automation: Turn Leads Into Repeat Customers
A Randburg pest control company had 2,000 emails in their list but hadn’t used them. We set up automated sequences like:
Welcome email with 10% off first service
Monthly newsletter with pest prevention tips
Follow-up for missed calls
Result? Their open rate doubled, and 15% of subscribers booked repeat services.
No-brainer idea: Send seasonal tips. Like “Winter Rodent Proofing Checklist” to homeowners in Randburg’s leafy suburbs.

Google Business Profile Management: Own That Map Pack Spot
Ever noticed how some businesses dominate the three-pack map results? That’s GBP done right.
We audited a Northgate locksmith’s profile – turns out, he’d never added photos or updated his hours. After adding before/after shots of his work and syncing his calendar, his map ranking shot up.
What to check:
Are your Randburg service areas listed?
Do you use high-res images of your actual work?
Is your phone number correct?

Conversion Rate Optimization (CRO): Make Your Website Work Harder
A Rivonia-based cleaner once asked, “Why’s nobody booking my online form?” Turns out, her CTA said “Submit Inquiry.” We changed it to “Get A Free Quote” and added trust badges like “Insured” and “24/7 Emergency Service.”
Conversions jumped 40%.
Quick fixes:
Add client testimonials with Randburg zip codes
Use sticky “Call Now” buttons on mobile
Show service areas upfront

Real Talk: Why Randburg Businesses Need This Now
Load-shedding isn’t the only problem hurting local businesses. Google’s 2023 update prioritizes “local relevance” – meaning if your site isn’t optimized for Randburg, you’re toast.
We’ve seen it firsthand: A Ferndale HVAC company lost 60% of its traffic after the update. After rebuilding their site with location-specific keywords, they’re now busier than ever.

Let’s Chat
We don’t do “strategic partnerships” or “synergy-driven solutions.” We do what works.
If you’re a Randburg home service business drowning in no-shows and ghosted calls, send us a message. We’ll audit your site for free and show you where you’re losing customers.