Local Search helps people find businesses in their area when searching online. It’s essential because 46% of all Google searches are local, meaning users are looking for services or products near them. Optimising for Local Search ensures your business appears in those results, driving more traffic and sales to your door.
Our agency specialises in Local Search strategies to boost visibility and attract local customers. Here’s how we help:
Google Business Profile Optimisation: We optimise your Google Business Profile with accurate, relevant information, including photos, contact details, and business hours.
Local SEO: We work on your website to improve local rankings with targeted keywords, location-based content, and strong local backlinks.
Review Management: We help build and manage online reviews. Since 88% of customers check reviews before choosing a local business, positive reviews are crucial.
Local Link Building: We create partnerships with relevant local businesses and directories to build credibility and attract local traffic.
Citation Building: We list your business on reputable directories, ensuring consistent information across the Internet, which boosts trust and helps with rankings.
Google Business Profile (GBP) plays a central role in Local Search. An optimised GBP can put your business at the top of local results, including on Google Maps, where 86% of users go to find nearby businesses. We help you leverage your GBP to get more clicks, calls, and in-person visits.
Absolutely. Reviews are essential for local SEO. Google considers both the quantity and quality of reviews as a ranking factor. Businesses with strong, positive reviews tend to rank higher. We help encourage customer reviews and can monitor and respond to them, which helps with customer trust and engagement.
“Near me” searches (e.g., “plumber near me”) have grown by 500% recently. These searches target users looking for quick local solutions, often with high buying intent. We ensure your website and Google Business Profile are optimised to capture these searches, increasing your chances of appearing when customers look for services nearby.
Traditional SEO focuses on ranking for broad keywords without location, reaching a wider audience. Local SEO narrows the focus to your area and includes geo-specific keywords. It’s ideal for businesses that serve a specific area or have a physical location, like restaurants, plumbers, or medical practices.
It typically takes 3-6 months to see noticeable changes in Local Search rankings. However, it varies depending on competition, location, and the initial condition of your online presence. Our agency keeps you updated on progress, and we make adjustments to keep improving your ranking.
Yes, while having a Google Business Profile is crucial, a website further boosts credibility and provides customers with more information. We optimise your website with local keywords and content, increasing its chance to appear in search results.
© Copyright 2024 · SalesResults Digital Marketing (Pty) Ltd · All rights reserved.